1. Banner Advertisement is a type of advertising related to:
a. Outdoor Advertising
b. Interactive Advertising
c. Corporate Advertising
d. None of these
a. Outdoor Advertising
b. Interactive Advertising
c. Corporate Advertising
d. None of these
2. The Public Relations department which covers the activities of Provincial Government is:
a. PID
b. DGPR
c. ISPR
d. None of these
a. PID
b. DGPR
c. ISPR
d. None of these
_
3. Hamsafar is house journal of:
a. Daewoo
b. Pakistan Railways
c. PIA
d. None of these
a. Daewoo
b. Pakistan Railways
c. PIA
d. None of these
4. Sultan Lakhani is the Chief Editor of:
a. Daily Dawn
b. Daily The News
c. Daily Nation
d. None of these
b. Daily The News
c. Daily Nation
d. None of these
5. The book “Process and Effects of Mass Communication” was written by:
a. Denis McQuail
b. Wilber Schram
c. Joseph Ascart
d. None of these
a. Denis McQuail
b. Wilber Schram
c. Joseph Ascart
d. None of these
6. News appearing before the occurrence of an events is termed as:
a. Curtain Raiser
b. Press Communique
c. Obituary
d. None of these
a. Curtain Raiser
b. Press Communique
c. Obituary
d. None of these
7. CPNE is a representative body of:
a. Newspaper employees
b. Newspaper editors
c. Newspaper owners
d. None of these
a. Newspaper employees
b. Newspaper editors
c. Newspaper owners
d. None of these
8. It is a compulsion for media organisations to _____ without changing or amending the text.
a. Press release
b. Press note
c. Hand out
d. None of these
a. Press release
b. Press note
c. Hand out
d. None of these
9. Elahi Bakhsh Soomro is the capacity of Federal Information Minister announced to repeal:
a. PPO
b. EBDO
c. PCO
d. None of these
a. PPO
b. EBDO
c. PCO
d. None of these
10. A typical soundtrack which identifies a program is known as:
a. Sound track
b. Music track
c. Signature tune
d. None of these
a. Sound track
b. Music track
c. Signature tune
d. None of these
11. There is limited and delayed feedback in _________ communication.
a. Interpersonal
b. Media
c. Mass
d. None of these
a. Interpersonal
b. Media
c. Mass
d. None of these
12. Family Magazine belongs to:
a. Jang Group of Publications
b. Nida-e-Millat Group of Publications
c. Century Publications
d. None of these
a. Jang Group of Publications
b. Nida-e-Millat Group of Publications
c. Century Publications
d. None of these
13. Obituary news relates to:
a. Deaths
b. Births
c. Weather
d. None of these
a. Deaths
b. Births
c. Weather
d. None of these
14. The function of mass media which relates to the provision of news is termed as:
a. Surveillance
b. Transmisiion
c. Correlation
d. None of these
a. Surveillance
b. Transmisiion
c. Correlation
d. None of these
15. The term “Media Determinism”, “Global Village: and “Hot and Cool Media” were termedes and conceptualised by:
a. Harold Laswell
b. Walter Lipman
c. Marshal Mcluhan
d. None of these
a. Harold Laswell
b. Walter Lipman
c. Marshal Mcluhan
d. None of these
16. The name of the First ever Urdu newspaper of the sub-continent which started using coloured photographs and cartoons was:
a. Jam-eJehan Numa
b. Tehzeeb-ul-Akhlaq
c. Hamdard
d. None of these
a. Jam-eJehan Numa
b. Tehzeeb-ul-Akhlaq
c. Hamdard
d. None of these
17. the advertising which praises the item to be sold with subjective opinions, superlatives or exaggerations is known as:
a. Puffery
b. Dummy
c. Garbage-in
d. None of these
a. Puffery
b. Dummy
c. Garbage-in
d. None of these
18. A journalist who is not full time employee of one media organistion is known as:
a. Reporter
b. Stinger
c. Free lancer
d. None of these
a. Reporter
b. Stinger
c. Free lancer
d. None of these
You May Also Like: _
19. slander is:
a. Written defamation
b. Verbal defamation
c. Both of these
d. None of these
a. Written defamation
b. Verbal defamation
c. Both of these
d. None of these
20. the first editor of “Dawn” was:
a. Faiz Ahmad Faiz
b. Shorish Kashmiri
c. Altaf Hussain
d. None of these
a. Faiz Ahmad Faiz
b. Shorish Kashmiri
c. Altaf Hussain
d. None of these
No comments:
Post a Comment